News

Go Mobile 📲 or Go Home 🏡
Andréa Lyons Andréa Lyons

Go Mobile 📲 or Go Home 🏡

Are you aware of the options available to you and the tech that can support your events? Here are a few of our favorite companion apps for events.

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Drop it like a hot potato 🥔
Andréa Lyons Andréa Lyons

Drop it like a hot potato 🥔

2022 is the year we renegotiate everything from hybrid work models to how we approach our event registration methods and questions.

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You get a Peloton, you get a Peloton, everybody gets a Peloton!
Andréa Lyons Andréa Lyons

You get a Peloton, you get a Peloton, everybody gets a Peloton!

In late March, Peloton announced it would start testing a new pricing model that bundles the infamous bike and access to its content for subscriptions between $60 and $100 a month.

Which got us thinking…

What are some creative pricing ideas for events that can entice people to attend?

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Best of Both Worlds - How Events Fill Need for Remote Work Connections
Andréa Lyons Andréa Lyons

Best of Both Worlds - How Events Fill Need for Remote Work Connections

Companies around the country are at risk of losing talent to “The Great Reassessment”, a large swath of employees who are reevaluating their careers. With 47 million voluntarily quitting jobs last year, employers are looking for innovative methods to hold on to their staff.

With remote work here to stay, workers are missing out on “water cooler” conversations. To bridge this connection gap, organizations are making virtual events and offsite meetings a priority in the hope that their employees don’t join “The Great Resignation.”

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We had virtual, hybrid and phrygital. Now we’re back to in-person!
Andréa Lyons Andréa Lyons

We had virtual, hybrid and phrygital. Now we’re back to in-person!

It’s only been a few months into 2022 and we have already seen major events return to their in-person days with the most notable examples: The Australian Open, the Winter Olympics, and the Super Bowl.

Despite “reopening anxiety” – a phrase that has become as common as “back to normal” – it seems the majority of people are eager for the option to attend and event planners are positive about this new direction. According to a recent survey by Northstar Meetings Group, a very promising 80% of event organizers and planners are moving forward with their first in-person events this year post-pandemic.

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2022 Live Events - What's "In" As People Head Out?
Andréa Lyons Andréa Lyons

2022 Live Events - What's "In" As People Head Out?

Event planning has always been multi-faceted. The pandemic has added layers of complexity. We can predict ongoing experimentation and innovation when it comes to 2022’s in-person events. Here are three noteworthy trends we can anticipate.

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CDC says "Masks Off". Ready to reconnect?
Andréa Lyons Andréa Lyons

CDC says "Masks Off". Ready to reconnect?

The new guidelines suggest that 70 percent of Americans can now stop wearing masks and no longer need to social distance or avoid crowded indoor spaces. Does this mean we should drop everything and party? Probably not.

However, if you're considering hosting a summer team-building, fall festival, or office reconnecting party, now is the time to reserve your space and vendors. Within the last few weeks, we have sent RFPs to venues, speakers, and performers across the mid and south Atlantic region for events happening in Q3 and Q4.

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Getting ready for better weather😎🏝️
Andréa Lyons Andréa Lyons

Getting ready for better weather😎🏝️

Looking for a place to host a small event or record content? Book our private rooftop studio with sweeping, 180-degree, city views. From bloggers and podcasters to keynote speakers and emcees, our studio is becoming a hub for some of the coolest kids in town.

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Lights. Camera. Content - video marketing that drives engagement
Andréa Lyons Andréa Lyons

Lights. Camera. Content - video marketing that drives engagement

Amongst our clients, nearly 90% have plans to expand and grow their content library to boost their customer acquisition, SEO, social media engagement, and return on marketing dollars. We can help you deliver results for event promotion videos, marketing videos, and strategic communications.

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When is it too late to say "happy new year"?
Andréa Lyons Andréa Lyons

When is it too late to say "happy new year"?

Happy new year, everyone! Take a look at these pipin' hot events that will keep you pumped in this cold weather. Also, take a look at our new website -- integrated to provide you with digital proposals, online purchasing, and engagement.

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